Transformação Corporativa Completa

01

First things first

Diagnose

Before strategy, campaigns, or tools—you need an honest picture of where things actually stand. Most businesses skip this step. It’s usually where the real answers live.

Brand Audit & Diagnosis

You can’t fix what you haven’t properly looked at.

Something isn’t working the way it should—but it’s not always obvious why. A brand audit gives you a clear, honest read of your current position: what’s landing, what’s creating friction, and what’s silently costing you clients, conversions, or credibility.

Market & GTM Analysis

Before you move, know where you’re moving.

Entering a new market, launching a product, or repositioning an existing business requires more than instinct. I map the competitive landscape, identify where the real opportunity is, and define the go-to-market approach that gives you the best chance of landing with the right audience from the start.

Project-based work starts at €1500 depending on scope and complexity.
→ Agende uma sessão de estratégia. to discuss your project — €197 + VAT

02

Then we build the plan

Strategize

A diagnosis without a strategy is just information. This is where clarity becomes direction—a concrete plan that fits the business as it actually is, not a generic template built for someone else.

Estratégia de Marca & Planejamento

The plan that makes everything else make sense.

When there’s no strategic thread connecting your marketing activity, everything feels harder than it should. I build a marketing strategy that’s specific to your business, your stage, and your goals—with clear priorities, realistic budgets, and decisions that hold up over time.

Estratégia de Conteúdo

Content without strategy is just noise.

Most businesses produce content. Few have a strategy behind it. I build a content approach that’s aligned with your brand, targeted to your audience, and sustainable for your team—so every piece of content is doing a job, not just filling a calendar.

Project-based work starts at €1500 depending on scope and complexity.
→ Agende uma sessão de estratégia. to discuss your project — €197 + VAT

03

Where strategy becomes reality

Execute & Lead

Strategy without execution is just intention. This is where the work becomes visible—and where having the right person leading makes the difference between activity and results.

Campaign Planning & Execution

The right campaign, built to perform.

A well-planned campaign isn’t just about creative—it’s about the right objective, the right platform, the right audience, and the right measurement. I lead campaign strategy and execution so every initiative is set up to deliver, not just launched and hoped for.

Online Presence & Visual Identity

What people see shapes what they think.

Your website, your social profiles, your visual identity—these aren’t just design decisions. They’re perception decisions. I ensure everything your audience sees is coherent, intentional, and reflective of the level of your business.

Fractional CMO

When you need someone to lead, not just advise.

Some businesses need more than a strategy document. They need a senior marketing mind in the room—someone who leads the team, owns the direction, and makes sure decisions don’t get made in a vacuum. That’s what Fractional CMO engagement looks like: ongoing strategic leadership without the full-time hire.

Fractional CMO engagements start at €2500/month. Scope and commitment are defined together based on what the business actually needs.

Not sure where to start?

A strategy session is the fastest way to find out.
→ Book a session — €197 + VAT

Note: If you decide to move forward with a package or project after your strategy session, the €197 session fee will be deducted from your investment.